Our mission

To accelerate the nature-positive transition by integrating nature intelligence into business decisions.

Our founding story

Founded by Professor Baroness Kathy Willis at the University of Oxford in 2018.

natcap are advised by world-leading experts in biodiversity, soil science, hydrology and ecology from ETH Zurich, the University of Cambridge, and Imperial College London.

Our values

Create clarity: We cut through complexity to empower informed, nature-positive action. 

Be rigorous; it matters: Our scientific depth and expertise delivers value for customers. As such, we think carefully about the theory and correctness of everything we do.

Pragmatic; iterative: We need to move quickly and decisively to create real-world impact. We deliver useful solutions, available now, and constantly improved.

Always learning: We know we don’t have all the answers now. By staying curious and open to new ideas we will get there together, faster. 

Openly human: We bring our whole selves to work and celebrate the quirks. Being honest, kind, and supporting each other enables us to achieve extraordinary results.

17
colleagues
9
PhDs
1
mission
Dark photograph of feathers overlayed with white outlines

natcap is the nature intelligence platform for your nature-positive reporting & action.

Identify where you should prioritise your efforts, understand your nature impacts and dependencies, disclose to stakeholders and take action.

See how it works...